Use this page as a quick reference for what you see in the dashboard.
| Metric |
What it means |
| Total Views |
Total number of pageviews in the selected date range. |
| Unique Visitors |
Number of distinct visitor groups in the selected date range. |
| Bounce Rate |
Percentage of sessions that had only one pageview. |
| Average Time on Site |
Average time in seconds between pageviews in the same session.1 |
| Dimension |
What it means |
| Page |
The full tracked page (domain + path), for example example.com/docs. |
| Entry Page |
First page in a session. |
| Exit Page |
Last page in a session. |
| Domain |
The hostname of the tracked page. |
| Path |
The page path (for example /docs/getting-started). |
| Referrer |
The domain that sent the visitor to your site. Known spam and local referrers are ignored. |
Entry Page and Exit Page are available when the selected metric is Total Views or Unique Visitors.
| Dimension |
What it means |
| Platform |
Visitor operating system (for example iOS, Android, Windows, macOS). |
| Browser |
Visitor browser family (for example Chrome, Safari, Firefox). |
| Device Type |
Mobile or Desktop. |
| Screen Width |
Screen-size bucket reported by the tracker script. |
| Orientation |
Portrait or Landscape, reported by the tracker script. |
| Screen Width Bucket |
Range |
| XS |
0-479 px |
| SM |
480-767 px |
| MD |
768-1023 px |
| LG |
1024-1279 px |
| XL |
1280-1535 px |
| 2XL |
1536+ px |
| Dimension |
What it means |
| Country |
Visitor country (requires GeoIP). |
| City |
Visitor city (requires GeoIP). |
| Dimension |
What it means |
| Source |
utm_source from the page URL. |
| Medium |
utm_medium from the page URL. |
| Campaign |
utm_campaign from the page URL. |
| Content |
utm_content from the page URL. |
| Term |
utm_term from the page URL. |
- The tracker sends pageview data (URL, referrer, screen width bucket, and orientation).
- The server filters bots, extracts UTM fields when enabled, and normalizes incoming values.
- If GeoIP is enabled, country and city are added.
- The dashboard aggregates stored events into metrics and dimension tables.
